Gina Chávez, a multi-ethnic Austin native, is a queer, Catholic, internationally-acclaimed Latinx pop artist who is redefining Latin music in Texas and beyond.

In an industry that looks to define artists, Gina Chávez refuses to fit into a box. From features on NPR’s Tiny Desk to Brené Brown to Colbert, this queer, bilingual, genre-bending musician has become a force to be reckoned with. Chávez — a truly independent recording artist — saw the fruits of her labor pay off last year where she was not only nominated for a Latin Grammy but was tapped to open the Latin Grammy premiere show. Now, the Texas native can be seen everywhere as one of the faces of LifeWTR’s #LifeUnseen campaign — with her own bottle and a commercial airing nationwide. There’s no way around it: Gina Chávez won’t be ignored. 

"See for yourself, and if you don’t know her already, I dare you to walk away and not become a fan." - NPR
“Austin singer-songwriter Gina Chavez has a gift for emotional connection, with a radiant voice that’s both warm and bold.”